❄️ Winter Celebrations🌲

Woof Holiday Jolly Pupsicle Bundles

A little early shopping. A little indoor adventure. A whole lot of happy dogs!

We teamed up with @KiloandStitch.Mals to pair the festive red Woof Holiday Jolly Pupsicle with Ruff Wild Elk & Venison Bars. It’s a holiday gift for dogs who love a tasty challenge, whether you’re wrapping presents, hosting friends, or settling in for a cozy afternoon.

Shop the Holiday Bundles and use your Ambassador Follower Code for an extra 15% off.

Our Limited Edition Winter Collection Treats are nearly sold out, too. By popular request, we’ve added a couple of protein options for dogs who need to avoid certain ingredients. Check each recipe’s ingredient list to find a fit for your dog.

Ruff Bar - The Original Adventure Protein Bar for Dogs

Built for dogs who go everywhere with you—made with real, protein-forward ingredients in a convenient, packable bar.

From mountain trails and road trips to beach days and neighborhood walks, Ruff Bars deliver Functional Adventure Nutrition wherever life takes you.

Real food. Adventure ready. Fuel the fun.

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Ruff Bar

Ruff Bar® Limited Edition Winter Collection

$15.00 USD
$18.00 USD $15.00 USD
Sale Sold out
Size
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Ruff Bar

Pumpkin Berry Spice

$7.50 USD
$8.99 USD $7.50 USD
Sale Sold out
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Ruff Stix - Functional Adventure Nutrition


Trail Stix are nutrient-dense, adventure-ready snack sticks made with real USDA proteins to fuel every dog — from weekend wanderers to all-day trail legends.

Ruff Food Toppers - Pure Protein. Nothing Else.

Simple, powerful nutrition made from real meat—no herbs, no fillers, no distractions.

Ruff Food Toppers - Functional Blends

REAL FOOD. PURPOSEFULLY BLENDED.

Ruff Food Toppers Functional Blends bring together nutrient-dense animal proteins, whole-food ingredients and thoughtfully selected functional ingredients to add more than flavor to your dog’s bowl.

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RUFF FOOD — FREEZE-DRIED BACKPACKING MEALS

Real Food. Real Fuel. Built for the Backcountry.

When your dog goes where you go, their nutrition has to keep up.

Premium Herbal Mixes and Supplements for Your Dog's Health

Premium herbal mixes and supplements designed to support your dog's well-being naturally and effectively.

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How It Works

  • Fuel

    Ruff Bars - sustained energy

  • Perform

    Ruff Stix - quick protein + calories

  • Support

    Toppers - digestion, joints, daily balance

  • Feed

    Ruff Food - complete meal or topper
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Nourishment, Without Compromise.

  • Real Ingredients

    Grass-fed USDA meats + whole organic foods

  • Functional Purpose

    Fuel * Recovery * Daily Support

  • No Fillers

    No grains. No shortcuts.

  • Built for Real Life

    From city parks to mountain miles
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Blog posts

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Working Dogs at Coachella